Bengaluru: Reliance Consumer Products (RCPL), in collaboration with Ceylon Cold Stores (manufacturer and distributor of the Elephant House brand), has introduced the Campa Beverages brand in Sri Lanka. The partnership marks a new phase in the relationship between the two organizations and builds on their previous collaboration, which launched Elephant House Beverages into the Indian market in February last year, the company announced today. According to the company, Campa’s entry into Sri Lan...Read More

Mumbai: Tira, Reliance Retail’s omni-channel beauty destination, unveils Puraveda, a progressive Ayurveda brand that marks a significant addition to its growing Own Brands portfolio. Marrying ancient Indian wisdom with the precision of modern science, Puraveda offers a fresh, transformative take on holistic beauty and wellness. Puraveda’s launch marks a significant step in Tira’s mission to bring intentional, meaningful beauty experiences to today’s conscious consumer, the company said ...Read More

Mumbai: Reliance Retail today announced the acquisition of Kelvinator, calling it "a strategic move poised to significantly amplify its leadership in India's fast-growing consumer durables sector." In an official press statement, the company said, "Kelvinator, a brand synonymous with trust and innovation for over a century, pioneered electric refrigeration for home use globally. In India, it achieved iconic status in the 1970s and 80s with its memorable tagline, "The Coolest One," and continues...Read More

Mumbai: Fashion Factory, Reliance Retail’s popular fashion destination known for big brands at bigger discounts, today announced its Unbranded to Branded Exchange Festival, which is now live across all stores till 20th July 2025. As per the company, this festival gives customers the perfect reason to clean out their closets and upgrade their style. "Bring in your old denims, shirts, t-shirts or kidswear. In return, you’ll receive an instant exchange coupon — up to ₹400 for denim, upt...Read More

Bengaluru: Ed-a-Mamma, the homegrown sustainable clothing and lifestyle  brand for children and mothers, has opened its first standalone store in Bengaluru. Located at the newly launched Mall of Asia, this new address marks the brand’s fourth physical store in India, and the first in the South, as the brand scales thoughtfully in partnership with Reliance Retail Ventures Ltd. (RRVL)—bringing its planet-positive philosophy to one of the country’s most  dynamic retail destinations, the com...Read More

Mumbai: Reliance's SMART Bazaar has announced its Full Paisa Vasool SALE, which is set to hit stores nationwide from 30th April to 4th May. According to an official press release, "With over 930+ SMART Bazaar stores across the country, this mega hypermarket retail chain is ready to take the nation by storm! From groceries, fashion, homecare, appliances, and more — get set for a shopping spree that promises maximum savings and total satisfaction." Damodar Mall, CEO of Reliance Retail – Valu...Read More

Mumbai: Reliance Retail Limited has launched a range of six indigenously developed, made-for-India Home Theatre LED TVs in partnership with audio equipment specialist, HARMAN. "These TVs, launched under the BPL brand, are engineered to deliver a cutting-edge audio experience through specifically optimised speaker modules, in addition to exceptional picture clarity, providing a theatre-like experience at home," the company said.  "With the rapid proliferation of high-quality, high-definition ...Read More

Mumbai: Tira, Reliance Retail’s omnichannel beauty retail platform, today announced the launch of its skincare brand, ‘Akind’. Co-founded by Mira Kapoor, Akind was unveiled at Tira’s flagship store at Jio World Drive in Mumbai. Akind understands that everyone's skin is unique and deserving of personalized care and seeks to simplify skincare by listening to its needs. Through this targeted approach the brand will empower individuals to achieve their skincare goals. Each formulation in t...Read More

Mumbai: Reliance Industries is gearing up to enter the quick commerce sector next month through its platform JioMart, a newspaper reported citing sources. Initially, the service will focus on delivering groceries in 7-8 cities and gradually expand to cover more than 1,000 cities, the report stated. The company plans to deliver the groceries within 30 minutes of the order. However, Reliance Retail has not responded to any questions regarding this. The report suggested that JioMart might lev...Read More

Mumbai: Reliance Retail, India’s leading retailer, and ASOS, the UK’s leading online fashion retailer for 20-somethings, have entered into a long-term partnership aiming to redefine the fashion landscape in India. This strategic partnership marks a milestone in Reliance Retail's commitment to offering unparalleled choices and bringing world class retail experiences to Indian consumers. Under a long-term licensing agreement, Reliance Retail will be the exclusive retail partner for ASOS acros...Read More